Marketing 101

COURSE OVERVIEW

• – Identify and define what is marketing
• – Importance of marketing
• – Marketing elements
• – Marketing strategy
• – Marketing culture

Marketing 101 is introductory or foundational training in marketing concepts and principles. It provides a basic understanding of the fundamental concepts and strategies that form the basis of marketing activities.

Marketing 101 training is typically aimed at individuals who are new to marketing or those looking to refresh their understanding of marketing basics. It provides a foundation for more advanced marketing concepts and strategies.